What is a Market Maker?
Market makers play a key role in improving global traders, investors, and market participants’ accessibility and liquidity to cryptocurrencies. In the cryptocurrency field, market making involves providing liquidity to both buyers and sellers in the financial market simultaneously. Liquidity refers to the ease with which an asset can be bought and sold without significantly affecting its price stability.
Market making service
Rivendell collaborates with leading cryptocurrency projects and exchanges, providing clear alignment and proof of our market-making propositions with each partner’s key performance indicators (KPIs). All trade executions are recorded in our proprietary database, and reporting is fully automated and customizable. The institutional-grade software suite from GSR Markets is entirely developed by our internal development team.
โข $5 billion+
Monthly Trading Volume
โข 100+
Token Quotes
โข >1%
Total Transaction Amount
Strong Liquidity
Our team is committed to provide ample liquidity, meaning we ensure market liquidity and reduce spreads to maintain a healthy order book. Our goal is to ensure that your cryptocurrency can always be bought and sold in a stable price range.
Spread and Order Book KPIs
We closely monitor key performance indicators of spreads and order books to ensure that the liquidity we provide meets the highest standards. Our tools and strategies can help narrow spreads and increase the depth and breadth of order books.
Active Market Participation
To provide liquidity to the highest standard, we have collaborated with over 20 top cryptocurrency exchanges. This allows us to offer the best buy and sell prices for your projects in various market environments.
Make Token Circulation Easier

Excess Liquidity
Multi-Exchange Sync
Price Control
24h Risk Control
Benefits of Liquidity Services
In markets with lower liquidity, the bid-ask spread in their order books is usually larger, which may increase asset volatility. Therefore, traders may face challenges in seeking favorable prices for prompt execution. Simply put, asset liquidity refers to the feasibility of smooth trading between buyers and sellers at any given time. The goal of market making includes:
- Improve market liquidity and order book depth: market makers enhance the liquidity of the market by actively participating in buying and selling activities, which also increase the depth of order books.
- Mitigate severe price fluctuations: market makers stabilize prices by providing liquidity continuously, smoothing sudden and significant price fluctuations.
- Facilitate fair price discovery: Through endless trading activities, market makers help establish fair and transparent price for assets.
- Ensure efficient bid-ask spreads in cryptocurrency exchange order books: market makers strive to minimize the gap between bid and ask prices, making trading more cost-effective for market participants.
- Provide more orderly entry and exit points for traders: market makers ensure the availability of buyers and sellers at various price levels, leading to a smoother trading experience.
- Substantially reduce slippage: market makers help reduce slippage, which refers to the difference between the expected price of a trade and the actual execution price, by actively participating in market making.
- Sufficing the needs of large institutional investors: market makers play a crucial role in providing necessary liquidity for large-volume trades to meet the needs of large institutional investors.